Luneau Technology USA strengthens its outreach to practitioners looking into Visionix for practice growth


Media contact:
Milbien Medina, Brand Marketing Director
Luneau Technology USA
1 (800) 729-1959 x 152

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Company welcomes Clinical Technology Specialist Jessica Masters

Bensenville, IL: At the heels of their recent announcements about Clinical and Service team growth, Luneau Technology USA is excited to announce that Jessica Masters is also joining its North American team as a Clinical Technology Specialist (CTS), focused on its Visionix® line of products.

As a Clinical Technology Specialist with Luneau Technology, Masters will lead consultative dialogue with ECPs to help them choose the right mix of refraction and screening technologies to elevate the patient experience and to meet their ROI goals. In this newly created role, she will be reporting to Milbien Medina, Brand Marketing Director for North America, and will work cross-functionally with a team of regional Clinical Application Specialists to help Eye Care Professionals (ECPs) navigate Visionix’s product line to connect with their patients in a whole new way. According to Medina, “Every practice is different, so personalized conversations are a key component of our consultative approach to sales. We want to make sure that we provide the solutions and technologies that meet a unique business need or will resolve a pain point — and that takes a conversation.” She adds,” Jessica is an amazing addition to our cross-functional team because not only does she fit our Company Culture, but she also understands the challenges and motivations of the Ophthalmic Technician or Practitioner. Her years of experience and background in optical, optometry, and ophthalmology settings, will allow us to better communicate with ECPs in those disciplines.”

“I am thrilled to be joining Luneau Technology where I will combine my clinical and organizational development background to assist clients in achieving the best clinical and business outcomes in their practices,” says Masters. She comes to Luneau Technology with over ten years of industry experience as a certified technician and a Licensed Dispensing Optician. She has worked in multiple roles and settings, including hospital, university, corporate, and private practice. She holds a master’s degree in learning, leadership, and organizational development from the University of Georgia and is passionate about eye care, enhancing practice growth, and optimizing efficiencies. Masters is an Allied Ophthalmic Personnel (AOP) – certified by the Joint Commission on Allied Health Personnel in Ophthalmology (JCAHPO) and a board-certified Optician by the American Board of Opticianry (ABO) and National Contact Lens Examiners (NCLE). 

ECPs who are considering Digital Transformation to stay ahead of the changing eye care landscape are encouraged to request a demo and ROI consultation with Masters and Luneau Technology’s representatives at the 2021 Vision Expo West booth #F7065, or book a virtual demo

About Luneau Technology

Luneau Technology USA ( is the exclusive sales, service, and education provider for Visionix®, Briot® and Weco® brands, as well as the new Nexy retinal screening device. With the backing of its global organization, Luneau Technology Group, it is a trusted partner to eye care professionals, providing advanced technology platforms to improve and extend eye care.

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